Executive Memo‍ Introducing No-Meeting Fridays‍ The Salvation Army Northern Division

• Objective: Communicate a new leadership decision to staff.

• Role: Wrote an executive memo with supportive, faith-based messaging aligned with brand’s tone, messaging, and organizational culture.

• Deliverable: Executive memo distributed to all Northern Division Corporate Office staff – 99+ employees.

• Impact: The initiative was well received, giving staff focus time and showing leadership’s commitment to well-being.

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